FMCG SECTOR IN AFRICA
Aug242023
Revolutionäre Haarpflege: Trends und Chancen im südlichen Afrika

Revolutionäre Haarpflege: Trends und Chancen im südlichen Afrika

Der Haarpflegemarkt in Subsahara-Afrika hat in den letzten Jahren erhebliche Veränderungen und Entwicklungen erfahren. In der Vergangenheit dominierten multinationale Marken, die sich hauptsächlich auf die in der Region üblichen Haartypen (Typ-1- und Typ-2-Haare) konzentrierten. Heute gibt es eine Verschiebung dahingehend, auf die Bedürfnisse von Verbrauchern afrikanischer Abstammung mit unterschiedlichen Haartypen einzugehen, insbesondere auf Typ-3- und…

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Jun132023
Image of an electronic tablet headlining Internet Retail in Suth Africa

Internet Retail in South Africa

Operating in 2023 has brought with it new, dynamic means of business, not only locally, but internationally. In the digital landscape we find ourselves in, South Africa has been able to not only witness but also engage. As access to technology grows and E-Commerce platforms grow in productivity, the convenience, variety and affordability offered by…

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Jun22023
B2B Supply chain optimisation: a key to business success in South Africa

B2B Supply Chain Optimisation

A Key to business success in South Africa The world today is abuzz with fast-paced and highly competitive business environments in all fields. This is where B2B (business-to-business) supply chain optimisation of operations could prove crucial to achieving success. For businesses in South Africa, this means implementing B2B supply chain optimization strategies that can help…

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May302023
What is in demand?: Product availability in South Africa

Product Availability in South Africa

South Africa, a vibrant country with a diverse economy has a growing consumer market that is continuously seeking innovative products. From tech gadgets to home essentials, South Africans have a wide range of preferences and needs, presenting new opportunities to entrepreneurs. With growing product availability in South Africa, we discuss what is in demand and…

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May92023
Animal Pharmaceuticals and Medical Care in Africa

Animal Pharmaceuticals and Medical Care in Africa

The animal pharmaceuticals and medical care market in Africa has been seen on the incline in recent years, mainly driven by the increase in demand for livestock products. With this demand comes the need to prevent and control animal spread diseases. But with this being a diverse and complex industry, having the right partner to…

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Apr112023
Image headlining Digital revolution to drive African Growth via Route-to-Market Strategies

Driving African Growth via Route-to-Market Strategies

The African continent has seen tremendous growth in recent years, this is partially led by the digital revolution and the adoption of new technologies driving African Growth. As the continent’s digital landscape evolves, so does the way that local and foreign companies do business in Africa. Route-to-market strategies are therefore becoming increasingly critical for companies…

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May212020
German_Investment_Companies_South_africa

THE FUTURE OF E-COMMERCE IN SOUTH AFRICA

The E-Commerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets.  The Covid-19 pandemic is quickly changing the buying behaviour of people…

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Apr12020

THE COSMETICS INDUSTRY IN SOUTH AFRICA

Key Indicators: Annual compound growth rate of 4.6% in South Africa, since 2016. Predicted annual growth of 6.6 % for the African continent. Retail sector valued at R 27 billion (€ 1.27 billion) in 2017, Cosmetic imports amounted to R 2.97 billion (€ 192 Mio.), equivalent to 0,23% of total imports in 2018. The beauty and personal…

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